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Placer Laconicum No. 15

Buying flowers, like Mrs. Dalloway

Standard Procedure
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Standard procedure

Standard procedure is sun, it is surfing, it is a long hair, it is tan skin and a brief bikini, it is beach and it is Australia.

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Standard procedure

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SOBRE
Standard procedure

If this brand were a song, it would be a Beach Boys song... With an Australian accent. Don Angius and Zepha Jackson are its founders. Both, like most of their compatriots, spend a lot of time outdoors, and in Australia, due to the harshness of the sun, that's almost a risky sport. So, during lockdown, they decided to create the sunscreen and skincare brand they'd always wanted to use. They called it Standard Procedure.

Australian cosmetic regulations are among the strictest in the world. That's why, the brands that achieve be certified by the TGA, the government regulatory agency, are few. Standard Procedure has achieved this, and that guarantees quality and extreme effectiveness. For example, this brand's SPF 50 protection provides the highest possible level of protection. All products are made with Australian superfruits loaded with antioxidants and vitamins A, B and C. This brand is pure beach and, in addition, it is manufactured a few meters from it, in Sunshine Coast, Australia, in a 100% solar-powered facility. This is definitely the brand Don and Zepha were aiming for.