What does someone who has studied law and philosophy do? King's College from London creating perfumes? And what is a graphic and product designer doing inventing perfumes? And what is an Englishman doing behind a French perfume house? The answer to these three questions is in James Heeley. Born in Yorkshire but resident in Paris, is the founder and sole owner of his brand.This is very difficult to find in a European luxury perfume house. This independence gives to Heeley enormous freedom to create the perfumes he wants, even to retouch them over time if he feels he wants or needs to do so.

Heeley It is a collection of fragrances that They have in common their cleanliness and freshness, even when they include wood or spices. They also share the high quality of their raw material, an obsession for this perfumer. They are designed to man and woman. In fact, these borders are ignored. The own Heeley, not content with being the owner and founder, he is also the designer of the labels, packaging and the entire image of the brand. Heeley is Heeley. AND Laconicum It smells like Heeley.