Rinsing your mouth with Aesop mouthwash—what a delicious treat. And, like so many treats, how impossible it is to give up once you've started. At Aesop, the how matters as much as the packaging, like the what, what's inside. The How has been widely copied since its founding in Melbourne in 1987. The How is a bottle with typography (Helvetica and Optima) and strong messages. The one on this mouthwash says: "Aesop considers good manners and impeccable hygiene essential for cordial everyday conduct." We agree.
What's inside the bottle is important. The formula is alcohol-free. It cleans thoroughly and eliminates bad breath without disturbing the natural balance of your mouth. It's made with mint, clove, and anise. And it shows.