Wumi, as its founder declared to VOGUE France, "wants to celebrate femininity."
This French brand has taken three years to formulate the intimate gel that she missed in the market that she wanted to use. The ones she found were either too chemical or too weak. Once formulated she has created a round brand around it: a beautiful brand that speaks to women in her language
Wumi is developed and produced responsibly in France. Najwa Harfouch is inspired by the hygiene secrets shared by women in ancient bathing rituals. Wumi wants to be one of those secrets. Although now it's a secret out loud.
Exclusively, in Spain, at Laconicum.