Easy Up Do It's a spray for updos. It holds and gives texture to ponytails, buns, braids... Let's not think of it as a hairspray to hold and stiffen hair: it's something much more relaxed and much more in line with this superstar hairstylist's style. His hairstyles always have in common their tousled-combed look, his interest in not looking too coiffed.
This mist-like spray allows each strand to stay where you want it and last for hours. Plus, it doesn't weigh down or dirty your hair, nor does it leave that "snap" feeling that hairspray sometimes causes. Look at this video to see how Sam uses it. Watching him work is a delight.

