We discovered Mabel+Meg in 2015, during a trip to London. We read, talked, asked, bought and tried. We learned that their Lumilixir, a serum of vitamin C and hyaluronic acid, had quickly achieved cult status. The English are not easy and do not give away titles like this without knowing what they are doing. From the moment we tried their products we knew that it would be a laconic brand.

All Mabel+Meg products are basic, important, effective. Its founder, Fran, wants to avoid trends: she offers simple care with well-formulated products. It is a brand that works. We can attest to that.