The name of this brand is not very attractive. Or-do. However, its toothbrushes are, which look like conceived by Apple engineers and designers.

Barty Walsh, co-founder of this brand, defines it with three words: effective, aspirational, and affordable. We'll use a few more.

Ordo was founded in Great Britain in 2018 with one goal: to disrupt the oral hygiene market. It wasn't an easy task. To achieve this, they designed, in collaboration with meticulous product designers and dentists, electric toothbrushes that were unlike any other. They were beautiful and affordable. That's where their innovation lay. There was more: they were very easy to transport: there was no longer any need to carry cables in the suitcase. And there was more: the brush controlled the brushing time, was waterproof, and had brush heads that adapted to each person's needs. That was a lot of advantages.

Brushing your teeth is a must and non-negotiable. Let's do it with a brush interesting. The objects that surround us also define us.