This brand was born in 2004, but a true beauty-freak feels like they've been with it all their life. We started buying it in New York, where it came from. When it came out, this small designer cosmetic was almost an exercise in style. The packaging was like nothing else: so neutral, so pharmaceutical.

Behind Malin+Goetz There are Mathew Malin and Andrew Goetz. They wanted to simplify cosmetics and their rituals. And they wanted to do it for different skin types, considering that most of us have sensitive skin.  These are all very objective reasons to love Malin+Goetz and to want it to be at Laconicum, but perhaps there is one more important one: we love their products: using them, having them in the bathroom and giving them as gifts.