TEK

If we go to the Metropolitan or to a large museum that exhibits Impressionism we will see paintings by Degas and Renoir in which women brush their hair or are brushed by someone. They remind us of another time when this was a daily beauty ritual. Today we brush our hair little. What a pity: neither Degas nor Renoir could paint us. However, this is one of the easiest and most grateful gestures of beauty that we can do. By brushing the hair we remove dust and dirt and stimulate the scalp; the result is shinier, cleaner and healthier hair. 

It is convenient, let's be formal, comb our hair and brush with a good brush. This is what this Italian brand proposes. TEK was founded from an idea by Giulio Valsecchi: a brush with a wooden spike. That was not so common in the 70s. TEK brushes have been exhibited at MoMA in New York, which gives us clues as to what they assumed as design in their day. 

TEK manufactures its brushes following sustainability principles: the wood comes from forests managed in a fair and responsible way, a natural rubber derived from rubber is used to avoid petroleum derivatives. TEK products are handmade in Italy. They use RECS, certified electricity and participate in the development of energy production from renewable sources such as the sun, wind and water. This makes the TEK brush an almost militant object. 

Let's go back to brushing our hair.