This brand has its origins in a scare. Its founder is Rose-Marie Swift, a professional makeup artist with an endless client list, which includes names like Ralph Lauren or Louis Vuitton and who has worked with photographers like Mert Alas&Marcus Piggot or Annie Leibovitz. A few years ago this woman became ill. The origin of her illness could not be found; After many tests, they saw that her blood was full of heavy metals, pesticides and other chemicals. When she discovered it, she was asked only one question: “Is she in contact with the cosmetics industry ??” That moment marked a before and after in her life and in her work. Since then Rose Marie became an activist against toxins and chemicals in cosmetics and a kind of mentor for the models and celebrities for whom she did makeup, among them Gisele Bündchen, Miranda Kerr or Tilda Swinton. In 2008 she launched her own brand
RMS seeks to reveal the best of each face, not falsify it and convey health. The packaging is minimal and everything is biodegradable, recyclable or reusable. Going one step further Rose Marie's idea was for women to have a brand that was as pure and attractive as possible, but with the best results. It is possible to achieve everything.